Some questions that I get asked a lot are about blogging. What is mom blogging, how do you earn any money from blogging and how can I be a mom blogger? First of all, let me clarify to you that I don’t consider myself an expert in blogging by any stretch. I have been blogging for more than 2 years now and consistently for a year or so. I have learnt a LOT, some of it through trial and error, some from other helpful bloggers and a lot from the mistakes I made.
That’s why I decided to do a three-part series on how to be a mom blogger in India. The series will delve into the various aspects of blogging (especially mom blogging in India) and whether it can be a right fit for you, how you can earn money from it and how do you go about this whole mommy blogging thing.
For those who don’t know about my journey, this post about my blogging journey will be a good place to start. For others, let’s dive into the first part which is
How to be a Mom Blogger in India
Is blogging right for you?
According to me anyone can start blogging. The truth is that many blogs mushroom everyday but at the same time a lot of them fizzle out after the initial enthusiasm. So, if you want to be in it for the long haul then these 7 tips might be helpful to you.
How to be a Mom Blogger
You have a basic knowledge of computer, internet, social media and a love for google
So, you don’t need to be a programmer or a software engineer or anything but a little basic knowledge about computers, how the internet works and being good at google search will be of a lot of help. You also need to be comfortable about using multiple social media channels like Facebook, twitter, pinterest, google+, youtube etc. If you don’t like being on facebook and don’t give a damn about what a hashtag is, then blogging might not be the right platform for you.
I have no software experience and had zero HTML knowledge but I pride myself on being a ninja at google search. I searched for everything; whether it was how to install wordpress, what plugins to use, how to alter my blog design, how to search for keywords, how to create a media kit and so on.
If you are someone who gets overwhelmed with technical challenges or information overload then blogging might get too much for you.
You have a love for writing
You don’t need to be the next Shakespeare but a love for writing along with a fairly good knowledge of grammar is helpful. Unless you want to build a vlog (and you should know what that is, if you want to be a blogger), you will to do a lot of writing (this post is now almost 1500 words). A genuine love for the written word is a great quality for a blogger. However, you don’t need to use fancy English terms or be a grammar Nazi. Unless you are only writing for other bloggers or English fanatics, it’s okay to use simple language and honest feelings to create a connect with your audience.
I love writing. Always have and always will. I am better at expressing my emotions and thoughts through writing than through any other medium. I don’t like to use big words or complicate my message, but I like to use what is called ‘layman language’ to get my message across to the maximum people.
You understand why you want to blog
If you think blogging is a “get rich quick” scheme or a “how to get popular in 30 days” thing then let me assure you, it’s not!
You need to understand your motivation behind blogging. For me, it was a genuine need to share my thoughts and journey of motherhood with other moms. For you it can be a need to have a circle of online friends or a place to fight your inner battles. It can be anything, as long as you are clear about it.
This will also help you create your niche. Whether you want to be a crafty mom blog or a mom blog devoted to product reviews or a “how to” mom blog.
You are patient
Patience is the biggest virtue for a blogger. Especially in the early days when the only readers to your blog might be your mom and your best friend. If you can’t wait for people to discover and fall in love with your writing or you are in a hurry to get famous overnight then blogging will be a disappointment.
You also need to be patient to understand what works and what doesn’t. So the post that you so lovingly crafted and were sure was the next best thing might get zero comments but another post about some random incident might get bombarded with comments.
Patience will also come handy when you get trolls on your blog. People who have nothing else to do but write nasty comments and gossip about you. If you are someone who gets easily agitated and takes everything personal, then blogging will quickly drain you.
You are okay with spending LOTS of time sitting in front of a computer
Blogging takes a LOT of time. I now spend close to 4+ hours everyday blogging or doing an activity related to blogging. In the initial periods I used to sometimes spend more than 6 hours a day to learn everything I could about blogging. In addition to writing the post, there is time to be spent for taking photographs, editing them, interacting on social media, answering comments, commenting on other blogs, maintaining the back-end of your blog, working on SEO to promote your blog, networking on blogger networks and a ton of other small things.
If you don’t want to spend so much time glued to your computer then blogging can remain a hobby but not a profession.
You are okay with strangers reading about your life
Even though I have a lot of boundaries about sharing my personal life on the blog, I still feel unsure about what to share and what not to share. Some bloggers share every small intimate detail about their lives & some will maintain a bit of personal space.
Either way you will have to share a big slice of your life with your readers who often are nameless, faceless strangers. I have a lot of loyal readers who have never ever commented on the blog but sometimes send me an email about how a particular post helped them or changed their mind about something.
If you can’t even imagine strangers reading about your daily life or looking at your family photographs then blogging may not be a great idea.
You have a self-starter attitude and helpful mindset
Much of blogging and how you make it into a business depends on your attitude. If you have an attitude of finding things and creating something of your own then you will enjoy blogging. But if you like to receive instructions and follow manuals then you will be lost in the blogoverse.
Blogging is mostly intuitive and therefore you need to be able to trust your instincts about what to blog, how to blog, what writing style to use, what to charge (next post is all about that!) and how to approach your readers.
But you also need to have a helpful mindset. I love this quote by Les Brown
[pullquote position=”right”]Help others achieve their dreams and you will achieve yours. [/pullquote]
I was helped by a lot of bloggers when I started and today I strive to help others as much as I can. Whether it is a technical question or a spiritual one, if I have something to contribute, I will always do my best.
If you like to be a lone ranger and not share your knowledge, blogging might not be the avenue you are looking for.
All said and done, there might be a few bloggers who don’t fit into any of the above and still are doing well. But, this is my personal opinion on what kind of person fits best into the blogging world. So, if you are thinking of becoming a mom blogger then this post should give you a good idea whether you might like it or not.